Audience Demographics

Advert 1:

Name - Money Supermarket: Run With Cats

Target Audience - 20 to 60 year old males and females in sectors A to E. This advert is aimed at a wide audience because a lot of people no matter of their social and economical status between the ages of 20 to 60 own or drive a car, so they need to be insured. Even lawyers dot want to paying high amounts for insurance.

Link - http://www.youtube.com/watch?v=4fuUJOPqYG0


Advert 2:

Name - Old Spice: The Man Your Man Could Smell Like

Target Audience - 25 to 40 year old males in sectors B, C and C2. This advert promotes that the Old Spice body wash will instantly make you more appealing to the opposite gender and so its aimed at the demographic of people who go out on weekends and often look to pull.

Link - http://www.youtube.com/watch?v=owGykVbfgUE


Advert 3:

Name - Injury Lawyers 4 U feat. Billy Murray

Target Audience - 20 to 60 year old males and females in sectors C2 and D. This advert is aimed people who are more prone to accidents due to their work environment, and whoever may being need of extra money. This is illustrated by the fact that Billy Murray is sitting in a cafe rather than a posh restaurant.

Link -http://www.youtube.com/watch?v=j2jNLwg_C4Y