In her article for the Independent Cherry Norton
writes about how “abnormally thin” presenters and actresses are causing eating
disorders in young women.
The article’s biggest problem is that it has a
conflicting message it starts off by quoting doctors about how unnatural body
shapes are being portrayed by the media, then referencing a British Medical
Association report which states that doctors are treating a large number of
people with various eating disorders. However in the very next paragraph she
talks about a report, which talks about how the ‘the gap between the perceived
ideal body shape and reality is widening’. This completely throws the previous
argument out as now you have two separate sources claiming completely different
things, which means nothing in the end. The back and forth of apposing
arguments goes on through the entire article. Now if you are going to write a
piece titled ‘Media blamed for rise in eating disorders’ you should paint only
one side of the picture and not include counter arguments within the writing
itself as it just becomes convoluted and doesn’t carry either message across.
Cherry goes on to point out statistics that females on
television have considerably less body fat than what is considered a healthy
woman. The problem is that the source of information is dated as according to
the article the research was conducted in the 90’s, which is a very vague
period of ten years to when the article was writing in May of 2000. She also
says the research was only on an estimate, this means that the paragraph has
little relevance and carries no weight on the reader.
She has a very good quote from a Professor Nathason
who states that actresses and female presenters tend to be thin, whereas males
can be of all shapes and sizes. This puts a great pressure on these women to be
as aesthetically pleasing as possible. That statement may be true for the most
part but it doesn’t show any translation to the general public, because if
women who are on the spotlight may want to be as thin as possible to get more
work means nothing to the mass of women out there who have no interest in ever
being in the media. Again with the conflicted messages, later in the article
Cherry has quotes directly from BBC and ITV spokes people that they give equal
opportunity to women no matter their size and give clear examples of the more
successful ones. Now this is only from two channels but they are some of the
more viewed ones and again this dismisses the argument made earlier.
One of the best arguments on this topic that she
writes about is fortunately about how cultures which don’t focus on thinness
eating disorders are a lot more rare, the paragraph goes onto to say as
westernisation has increased so have these disorders. Even though there are
many different aspects to a culture the best way one is portrayed now days is
through the media. Although there is no scientific evidence for this coloration
it is something that cannot be ignored. However even if there would be
sufficient evidence for media causing eating disorders it would be a hard
change to implement because of our cultural obsession with thinness. This is
shown in the conclusion of the article where Cherry talks to Rebecca Martin the
chief editor of Jump, a magazine for teenage girls. Rebecca that they try and
portray women of all shapes and sizes in their magazine but it is hard not to
put a ‘beautiful skinny girl on the cover’ case it is proven to sell more
copies. So as much as someone may want to change our cultural views on beauty
they cant because they still need to make a profit in a competing market.
The article as a whole makes some good point about the
media and our obsession about thinness even if lacking sufficient evidence. However it sabotages itself by having
counter arguments which not only undermine and points made it also confuses the
reader as to what message it wants to get across and neither argument in the
article has enough weight and content to it to persuade anyone as to if media
is or isn’t causing eating disorders.
No comments:
Post a Comment